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Think

product-research

+4

Are Those 5-Star Reviews Real — or Just Really Good Fakes?

Mar 26, 2026

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4 min read

Are Those 5-Star Reviews Real — or Just Really Good Fakes?

How to stress-test online reviews before you trust them with your money.

Kevin Needham

Decision-Making

+4

The Two Questions AI Asked That Solved the 28K Truck Problem

Mar 18, 2026

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2 min read

The Two Questions AI Asked That Solved the 28K Truck Problem

Using AI to think things through — not just get things done.

Kevin Needham